Samuel Financial

Websites, Logo

Case Study

Samuel Financial had two distinct businesses within one business: a 401K benefits division that needed to speak to HR departments, CFOs, and the benefits recipients and a financial advisor division that needed to speak to high net-worth individuals. Ultimately, we decided that the best solution was two separate websites with similar styling, but different imagery, that linked to each other. The results are samuelfinancial.com and sf401k.com.